The CDC Under Magnification: Part One
We’re lucky to live in a country where our government collects and disseminate scads of information for free, case in point, the Centers for Disease Control and Prevention. Of course nothing is easy with our government, and the CDC website is no exception, mostly due to its sheer scale. So, having nothing better to do, being kind and selfless, I decided to spend some quality time frolicking through the CDC.gov realm in order to point out a couple highlights that are relevant to business researchers.
First and foremost, the Features -> Data & Statistics Page lends itself particularly well to background and/or market validation types of research. It has been going strong since 2007, and it covers a surprisingly wide array of topics concerning our health. Interested in opening up a recovery center? Check out the 2011 Painkiller Overdoses report. Selling hearing aids? Read the 2010 or 2011 Infant Hearing Loss report. Manufacturing air conditioners? See the 2009 Working in Hot Environments report.
These reports are presented in a format akin to the brief executive summary, with a sprinkling of impactful charts scattered among a handful of paragraphs (including citations). The bottom of the reports will also feature a series of links to related resources that might, depending on the institution, freely provide their own information too.