Marketo is offering a free Social Media Plan template. The plan includes the tactical objectives you can use to accomplish two primary goals of social media. Download the Social Media Tactical Plan Template below, and find out where to budget your time and resources to maximize your organization's social media efforts. The customizable social media tactical plan helps you:
- Measure the value of social media strategies
- Efficiently create tactical objectives
- Drive more unique traffic to your website
- Convert anonymous traffic to known visitors
It's a simple template, and you probably actually know what you should be doing already, but the template will help you outline the necessary steps to keep track of your social media and provide you with some ideas for how to measure your success.