Who's Buying What Where


Who's buying what? Find out with the Euromonitor International data visualization of world spending. The Who's Buying What? map provides the country's average spending per person on clothing, household goods,alcohol & tobacco, recreation, and electronics.

  • Norwegians spend by far the most on recreation - $4,242 per person per year - yes even more than the US!
  • In Brazil they spend the most on alcohol & tobacco
  • Pakistanis spend the least amount on recreation and electronics
  • People in Columbia and Indonesia spend most of the dollars on household goods

World Spending Map